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Rubiix RBX

Connecting Brands & Consumersthrough Collateral Data Staking

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Start 2019-01-06 End 2019-01-28
Description

Rubiix is a positive-engagement ecosystem for brands and consumers, where consumers provide anonymous access to their personal financial data (i.e. credit card and banking transactions) as the basis for digital media campaign targeting.

Rubiix users share their offline purchase experiences in an online social community within the Rubiix mobile application. Brands get unprecedented access to this “holy-grail” of audience targeting data and, in turn, Rubiix distributes revenue back to the community of data-providing consumers.